We help authors grow through Done-For-You Facebook™ Ads!

We are committed to crafting stress-free marketing strategies that not only elevate your brand but also make you more money.

We’re here to collaborate and help you find a solid and sustainable way to grow your platform and achieve your goals by only spending money where it pulls it’s weight.

No tricks, no gimmicks, no short-term tactics to be found.

Personalized, high-level, strategic advice that’s more than just ads.

On-point messaging that builds your brand.

That’s Crystal Key Media.

We think you’ll like having us as a partner!

Apply for a free strategy session with us today!

Let's see if we might be a good partner for you.

Are You're Ready?

For an agency that cares about you!

At Crystal Key Media, we believe in crafting personalized, impactful marketing strategies that honor your business’s identity and goals. Let’s unlock the door to your brand’s next chapter together.

Meet Crystal

Crystal Johnston

Owner/Lead Ads Strategist

Crystal Key Media

Crystal’s Foundational Approach And Strategic Thinking Allows Her To Help Craft Plans Of Action Based Your Needs, Strengths, And Goals. She is fluent in Clifton Strengths language and application and always seeks to develop strategic plans that will support each individual and business for long-term growth and sustainability.

She Has 9+ Years Of Advertising Experience On Facebook™ And The Amazon AMS Platforms. Through The Years She Has Worked With Many Clients And Tracked Data For $900,000+ Personally In Ad Spend.

She Has Been Married 20+ Years, Homeschools Her Two Teenage Daughters, And Keeps The Home Zoo Of Chickens, Rabbits, Dogs, And Hermit Crabs— Alive And Well. She’s a Ravenclaw and adores anything to do with Jurassic Park!

Feedback From Happy Clients...

"Crystal is one of those rare authors who also knows how to analyze data. This means she understands what makes books sell, while using numbers to make decisions. It also means she is invaluable to an author like me. One of the things I particularly love about working with Crystal is that she is always upleveling and learning best practices, new tactics etc. She’s also incredibly ethical, and is also always willing to let me know when something isn’t working–even if it means that I need to cut down my ad spend or stop an ad completely.."

Stacia Stark, Best-Selling Author

"Working with Crystal is one of the best business decisions I've made, collaborating with her has been an absolute game-changer. With her infectious energy, unwavering support, and unparalleled expertise in advertising, Crystal is the ultimate secret weapon I needed to take my earnings to new heights. Forget about classes - with personalized one-on-one coaching, I saw results fast. In fact, my income more than doubled in just a few short months of working with her."

J.A. Owenby, Best-Selling Author

"Crystal assessed my back catalogue and helped me determine which books to advertise. She was willing to work with my modest budget and she tirelessly adjusted and updated my ads until they were running nicely. One of the ads she created ran profitably for years. I will always be grateful for the upbeat and encouraging energy Crystal injected into my author career. Crystal's kindness and patience when I was brand new to advertising set me on a path to feeling comfortable investing more in my business, which ultimately led to me becoming a full-time author!"

Tasha Black, Best-Selling Author

I’m so grateful I got to work with Crystal when I did. I know how to run ads just fine, but it took up so much if my time and brain space, which is why I went looking for help. Not only did she get my ads dashboards cleaned up so we could really see which ads are making money and which weren’t, but the strategy talks we have for the continuation of my ads are invaluable.

Aidy Award, Best-Selling Author

Crystal has been incredibly helpful. Without her guidance, my ads weren’t producing anything at all—I was losing money on them. But she’s marketing savvy, she understands all those factors in marketing that are necessary to produce results, and now I’m seeing a big turnaround. She’s patient, and does her best to help clients understand the “why” and “how” of marketing—not just ads, but also newsletters and blurbs. She’s helped me set up automation flows (and to understand what they were in the first place), and is helping me build my newsletter and retain my newsletter audience. Since I started working with her, I’m not paying for expensive classes that feed authors generic advice, and I have come to trust her advice and rely on it.

Yasmine Galenorn, NYT Bestselling Author

Crystal has really helped me with my ads that were floundering. I have taken numerous classes on Facebook and Amazon ads and I don't have the Midas touch. Lucky for me, Crystal does. The first three months, she analyzed my ads and my author brand. Based on this analysis, she determined what books or series we should focus on and how I can keep true to my brand. I trust her advice in navigating through this market. The other service she does well is writing blurbs, which is definitely my weakness. This is definitely one of Crystal's strengths. Crystal will rework them until she finds their sweet spot. My ads and books perform better after she performs her magic. What I really appreciate is her communication. If I have a question, I can always contact her and she will always get back to me promptly. My income has definitely improved and I believe it's because of Crystal, my shining star.

M Guida, Best-Selling Author

This site is not a part of Meta™, Inc. Additionally, this site is NOT endorsed by Meta™ in any way. Meta™ is a trademark of Meta™ , Inc. DISCLAIMER: All business entails risk as well as massive and consistent effort and action. If you’re not willing to accept that, please do not opt-in or book a strategy call.